Scoopla is a playful Turkish Dondurma and premium ice cream brand created to start in Istanbul as a colorful kiosk experience with future expansion in mind. The goal was not to design another ice cream identity, but to build a brand around the joy of Turkish Dondurma — the stretch, the trick, the smile, and the moment people love to film and share. From the logo and visual language to packaging, kiosk experience, outdoor signage, and social-ready moments, Scoopla was designed to turn every scoop into a smile, a show, and a shareable memory. Scoop. Play. Share